Boyar Asset Management Inc (New York)


Boyar Asset Management Inc is a large advisory firm based in New York. It manages $208.8 million of regulatory assets for 229 client accounts. It has been registered with the SEC as an adviser since 2001 and has operated in the jurisdictions of Connecticut, Florida, New Jersey, and New York.

Boyar Asset Management provides portfolio management for individuals and small businesses, portfolio management for investment companies, and portfolio management for businesses and institutional clients. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Boyar Asset Management: assets under management

The assets under management (AUM) of Boyar Asset Management Inc is $208.8 million. The firm's AUM has grown by 124% since the beginning of its operation, and $691.11 thousand of the total AUM is attributable to clients outside of the United States.

The firm manages $201.38 million in discretionary accounts and $7.42 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $1.71 million each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $66.85 thousand.
Boyar Asset Management has custody of $158.86 million in cash and securities for 226 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 65% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 33% of the firm’s portfolio. Investments in other assets form 1% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Boyar Asset Management Inc for their services and products based on a percentage of assets under management, fixed fees, and performance-based fees. The adviser charges an additional fee when a set benchmark is outperformed. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Mark Alan Boyar serves?

The firm provides services to individuals, investment companies, charitable organizations, high net worth individuals, pooled investment vehicles, corporations or other businesses, and pension and profit sharing plans. The largest group of clients of Mark Alan Boyar is high net worth individuals with 39 clients and $100.17 million of assets under management. Among the 8 most similar advisory firms, Boyar Asset Management has the 4th lowest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $208.8 million for 229 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Boyar Asset Management also advises several private funds. Namely, two hedge funds. The minimum investment commitment required of non-related persons is $250,000 for each fund.

Careers at Boyar Asset Management Inc

The company employs 10 people that are either part- or full-time employees. 60 percent of the employees work as investment advisers or researchers. No employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Boyar Asset Management Inc is owned by Lee Benjamin Boyar. Mark Alan Boyar has been acting as President since 1 Jun 1983. Jonathan Ives Boyar joined the executive team most recently as the Owner/Chief Compliance Officer.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Mark Alan Boyar President/director 1 Jun 1983 75% - 100% 27586
Lee Benjamin Boyar Owner 1 Jun 1983 Other 4329744
Jonathan Ives Boyar Owner/chief compliance officer 1 Jun 1983 Other 4518041

Based in New York

The principal office where Boyar Asset Management Inc performs its advisory services is located at 32 West 39 Th Street, New York, NY 10018, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 212-995-8300 or by fax 212-995-5636. The normal business hours are 9am - 5pm on Monday - Friday. You can find more information about the New York firm at boyarassetmanagement.com.