Geneva Partners, LLC (Lake Geneva)


Geneva Partners, LLC is a large advisory firm based in Lake Geneva. It manages $192.69 million of regulatory assets for 954 client accounts. It has been registered with the SEC as an adviser since 2010 and has operated in the jurisdictions of Arizona, California, Florida, and 5 other states.

Geneva Partners provides portfolio management for individuals and small businesses and portfolio management for businesses and institutional clients. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Geneva Partners: assets under management

The assets under management (AUM) of Geneva Partners, LLC is $192.69 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 620% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $192.69 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $201.98 thousand each.
Geneva Partners has custody of $16.7 million in cash and securities for 9 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 55% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 23% of the firm’s portfolio. Investments in investment grade corporate bonds form 12% of the total invested assets.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay Geneva Partners, LLC for their services and products based on a percentage of assets under management. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Geneva Partners serves?

The firm provides services to individuals, high net worth individuals, and corporations or other businesses. The largest group of clients of Geneva Partners is high net worth individuals with 35 clients and $122.17 million of assets under management. Among the 11 most similar advisory firms, Geneva Partners has the 6th highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $192.69 million for 459 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Geneva Partners doesn't advise any private funds.

Careers at Geneva Partners, LLC

The company employs 8 people that are either part- or full-time employees. 100 percent of the employees work as investment advisers or researchers. 8 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Steven Perry Schwefel Managing member, chief compliance officer 1 Mar 2004 75% - 100% 1091898

Based in Lake Geneva

The principal office where Geneva Partners, LLC performs its advisory services is located at 772 West Main Street, Lake Geneva, WI 53147, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 262-248-1350 or by fax 262-248-1321. The normal business hours are 9:00 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at genevapartnersllc.com.