Sva Wealth Management, LLC (Madison)


Sva Wealth Management, LLC is a large advisory firm based in Madison. It manages $2.68 billion of regulatory assets for 4,869 client accounts. It has been registered with the SEC as an adviser since 2019 and has operated in the jurisdictions of Arizona, California, Florida, and 19 other states.

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Sva Wealth Management provides financial planning services, portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, pension consulting services, selection of other advisers, publication of newsletters, and educational seminars and workshops. It prepares financial plans for more than 250 clients. On top of advisory services, the firm doesn't engage in other business activities.

Sva Wealth Management: assets under management

The assets under management (AUM) of Sva Wealth Management, LLC is $2.68 billion. The firm's AUM has grown by 3% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $2.65 billion in discretionary accounts and $33.83 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $547.44 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $1.03 million.
Sva Wealth Management has custody of $1.17 billion in cash and securities for 931 clients in total and its related person acts as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 82% of the total AUM. The second-largest asset type is exchange traded securities, which make up 14% of the firm’s portfolio. Investments in investment grade corporate bonds form 2% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Sva Wealth Management, LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Maureen Ellen Hansen serves?

The firm provides services to individuals, charitable organizations, high net worth individuals, corporations or other businesses, and pension and profit sharing plans. The largest group of clients of Maureen Ellen Hansen is high net worth individuals with 680 clients and $1.67 billion of assets under management. Among the 6 most similar advisory firms, Sva Wealth Management has the 2nd highest percentage of high net worth individuals out of all clients.


The amount of regulatory assets under management is $2.25 billion for 1,344 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Sva Wealth Management doesn't advise any private funds.

Careers at Sva Wealth Management, LLC

The company employs 63 people that are either part- or full-time employees. 60 percent of the employees work as investment advisers or researchers. 39 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Maureen Ellen Hansen has been acting as President since 1 Mar 2011. Kathryn Lee Norton joined the executive team most recently as the Elected Manager.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Llc Sva Financial Group Managing member 1 Mar 2011 75% - 100% 27-4605334
Timothy Rock Obrien Vice president 1 Mar 2011 Other 3101937
Maureen Ellen Hansen Elected manager/president 1 Mar 2011 Other 2713805
Connie Marie Redman Chief compliance officer 1 Apr 2012 Other 2273400
Carl Elmer Schultz Elected manager/chairperson 1 Jun 2013 Other 4335133
Kurt Gerard Krumholz Vice president 1 Mar 2014 Other 2507648
Debra Lynn Oswald Vice president 1 Sep 2015 Other 2402366
John Anthony Baltes Elected manager/chief executive officer 1 Jun 2016 Other 4450643
Daniel Guyan Gibson Vice president 1 Sep 2018 Other 2906321
John Anthony Baltes Chief executive officer 1 Apr 2019 Other 4450643
Lawrence William Clay Chief compliance officer 1 Jun 2019 Other 3034922

Indirect Owners

The SEC currently registers 4 indirect owners.

Name Entity Date acquired Ownership Employer ID
Inc. Diversified Services Of Wisconsin Member 1 Mar 2011 75% - 100% 39-1702659
Maureen Ellen Hansen Elected manager 1 Jun 2017 Other 2713805
Kathryn Lee Norton Elected manager 1 Jun 2019 Other 2528315
Joel G Nettesheim Elected manager 1 Jun 2019 Other 3080003

Based in Madison

The principal office where Sva Wealth Management, LLC performs its advisory services is located at 1221 John Q Hammons Drive, Madison, WI 53717 4966 The mailing address of the firm is P. O. Box 44966, Madison, WI 53744 4966. An additional office of the firm is in Appleton, WI. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 608-824-8800 or by fax 608-824-2101. The normal business hours are 8 a.m. - 5 p.m. on Monday - Friday. You can find more information about the New York firm at svafinancial.com and its LinkedIn profile.