Meritas Wealth Management, LLC (Larkspur)

Name: Meritas Wealth Management, LLC
Address: 100 Larkspur Landing Circle, Larkspur, CA, 94939
Telephone: 415-300-4560

Meritas Wealth Management, LLC is a large advisory firm based in Larkspur. It manages $345.08 million of regulatory assets for 812 client accounts. It has been registered with the SEC as an adviser since 2008 and has operated in the jurisdictions of California, Louisiana, New Hampshire, Texas, and Washington.

Meritas Wealth Management provides financial planning services and portfolio management for individuals and small businesses. It prepares financial plans for more than 250 clients. On top of advisory services, the firm doesn't engage in other business activities.

Meritas Wealth Management: assets under management

The assets under management (AUM) of Meritas Wealth Management, LLC is $345.08 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 393% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $345.08 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $424.98 thousand each.

Meritas Wealth Management has custody of $14.85 million in cash and securities for 16 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 96% of the total AUM. The second-largest asset type is exchange traded securities, which make up 2% of the firm’s portfolio. Investments in cash and cash equivalents form 2% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Meritas Wealth Management, LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Meritas Wealth Management serves?

The firm provides services to individuals, high net worth individuals, and pension and profit sharing plans. The largest group of clients of Meritas Wealth Management is high net worth individuals with 151 clients and $275.21 million of assets under management. Among the 9 most similar advisory firms, Meritas Wealth Management has the 3rd highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $338.65 million for 296 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Meritas Wealth Management doesn't advise any private funds.

Careers at Meritas Wealth Management, LLC

The company employs 10 people that are either part- or full-time employees. 50 percent of the employees work as investment advisers or researchers. 6 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Gregg Eric Clarke	Managing member (since 2008), trustee of the clarke trust dtd 4/6/95 (since 2014)	1 Dec 2008	75% - 100%	2430243
Tiffani Rae Clarke	Chief compliance officer/member (since 2009), trustee of the clarke trust dtd dated 4/6/95 (since 2014)	1 Apr 2009	Other	5660120
The Gregg E. Clarke And Tiffani R. Clarke Revocable Trust Dated 4/6/95	Member	1 Dec 2014	75% - 100%	xxx-xx-xxxx
Kenneth Charles Gott	Member	1 Dec 2017	25% - 50%	4364789

Indirect Owners

The SEC currently registers 2 indirect owners.

Name	Entity	Date acquired	Ownership	Employer ID
Gregg Eric Clarke	Trustee	1 Dec 2014	Other	2430243
Tiffani Rae Clarke	Trustee	1 Dec 2014	Other	5660120

Based in Larkspur

The principal office where Meritas Wealth Management, LLC performs its advisory services is located at 100 Larkspur Landing Circle, Larkspur, CA 94939, which is also the mailing address of the firm. An additional office of the firm is in Santa Rosa, CA. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 415-300-4560 or by fax 415-524-4842. The normal business hours are 9:00 am to 5:00 pm on Monday - Friday. You can find more information about the New York firm at meritaswealth.com.