Grandview Asset Management LLC (Harrisburg)

Name: Grandview Asset Management LLC
Address: 4200 Crums Mill Road, Harrisburg, PA, 17112
Telephone: 717-541-1000

Grandview Asset Management LLC is a large advisory firm based in Harrisburg. It manages $137.7 million of regulatory assets for 887 client accounts. It has been registered with the SEC as an adviser since 2016 and has operated in the jurisdictions of Florida, New Jersey, Pennsylvania, and Texas.

Grandview Asset Management provides financial planning services, portfolio management for individuals and small businesses, and educational seminars and workshops. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Grandview Asset Management: assets under management

The assets under management (AUM) of Grandview Asset Management LLC is $137.7 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 35% since the beginning of its operation, and $500 thousand of the total AUM is attributable to clients outside of the United States.

The firm manages $137.7 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $155.24 thousand each.

Grandview Asset Management has custody of $1.74 million in cash and securities for 6 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 86% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 10% of the firm’s portfolio. Investments in investment and business development companies form 4% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Grandview Asset Management LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Grandview Asset Management serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Grandview Asset Management is individuals with 413 clients and $90.48 million of assets under management. Among the 9 most similar advisory firms, Grandview Asset Management has the 2nd highest percentage of individuals out of all clients.

The amount of regulatory assets under management is $134.33 million for 445 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. 1% of the firm’s clients are foreign persons or businesses.

Grandview Asset Management doesn't advise any private funds.

Careers at Grandview Asset Management LLC

The company employs 5 people that are either part- or full-time employees. 20 percent of the employees work as investment advisers or researchers. 3 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
William James Parker	Managing member/cco	1 Nov 2014	75% - 100%	2363450

Based in Harrisburg

The principal office where Grandview Asset Management LLC performs its advisory services is located at 4200 Crums Mill Road, Harrisburg, PA 17112, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 717-541-1000. The normal business hours are 9:00 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at womenandinvestments.com.